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In 2010 consumer appetite for IPTV was established. In 2011 a battle for openness, control and content partnerships will define this new technology

January 5, 2011 13:01 by Rachel Hamilton

The television experience is constantly changing and evolving with the increasing number of devices and platforms available to watch video content. This year two of the tech giants, Apple and Google, have seriously entered the market to make the web accessible through your television screen. However, both have very different strategies as the battle over openness and control will play out through your television sets in 2011.


How IPTV has changed in 2010